Advertisers are getting in early to VR. “As the price of virtual reality headsets like Facebook Inc.’s Oculus Rift and Samsung Electronics Co.’s Gear VR falls, advertising is embracing the technology to sell everything from airline tickets to beer.”

By Bloomberg


China is making that VR $$$ “Virtual reality-related revenues are rising rapidly in China. According to Analysis, International, revenues from VR hardware, software content and other services in China will grow 372.2% in 2016 to reach RMB850.0 million ($136.5 million). They are forecast to increase a further 154.1% in 2017 to pass the RMB2 billion ($321.1 million)

By eMarketer


Give me VR with a storyline all day. That said, I wonder how foreign films will translate. Is the text where you are suppose to look or does the text track with your head? “Critically acclaimed Chinese director Jia Zhangke says he will make a virtual reality film next year with a romantic story”

By Tech.firstpost

Image by Routers